Vespe, Lambrette e calciatori

Road to Lisbon, la pubblicità dell’Adidas che unisce lo scooterismo ed il football in un video in cui i più noti calciatori del momento compaiono in sella a Vespe e Lambrette.

Uno spettacolo vero per tutti…figuriamoci chi ama gli scooter ed il calcio!

In occasione dei campionati europei di calcio, la marca tedesca per eccellenza decide una strategia di marketing molto carina ed ecco che per le strade di Lisbona appaiono degli strani scooteristi:

Zinedine Zidane, David Beckam, David Trezeguet, Raul, Ruud Van Nistelrooy, Thierry Henry, Alex Del Piero.

A farla da padrone è lo Spice Boy Beckam, che:

1. si presenta in stile mod, con lo scooter con simbolo della RAF e Croci di San Giorgio
2. chiede agli organizzatori di poter tenere la Vespa dopo lo spot.

Allora il modernismo è ancora vivo e vegeto in Inghilterra!

Beh…chiudiamo con My generation, brano cult degli Who del 1965, uscito in 45 giri per la Brunswick, che rappresenta il modernismo e la ribellione giovanile:

People try to put us d-down (talkin’ ‘bout my generation)
Just because we get around (talkin’ ‘bout my generation)
Things they do look awful c-c-cold (talkin’ ‘bout my generation)
I hope I die before I get old (talkin’ ‘bout my generation)
This is my generation
This is my generation, baby
Why don’t you all f-fade away (talkin’ ‘bout my generation)
Don’t try to dig what we all s-s-s-say (talkin’ ‘bout my generation)
I’m not trying to ‘cause a big s-s-sensation (talkin’ ‘bout my generation)
I’m just talkin’ ‘bout my g-g-g-generation (talkin’ ‘bout my generation)
My generation
This is my generation, baby
Why don’t you all f-fade away (talkin’ ‘bout my generation)
And don’t try to d-dig what we all s-s-say (talkin’ ‘bout my generation)
I’m not trying to ‘cause a b-big s-s-sensation (talkin’ ‘bout my generation)
I’m just talkin’ ‘bout my g-g-generation (talkin’ ‘bout my generation)
This is my generation
This is my generation, baby
My my my generation
People try to put us d-down (talkin’ ‘bout my generation)
Just because we g-g-get around (talkin’ ‘bout my generation)
Things they do look awful c-c-cold (talkin’ ‘bout my generation)
Yeah, I hope I die before I get old (talkin’ ‘bout my generation)
This is my generation
This is my generation, baby
My my my generation
this is my generation
(Talkin’ ‘bout my generation) this is my generation
(Talkin’ ‘bout my generation) this is my generation
(Talkin’ ‘bout my generation) this is my generation
(Talkin’ ‘bout my generation) this is my generation
(Talkin’ ‘bout my generation) this is my generation
(Talkin’ ‘bout my generation) this is my generation